Repeat after me "Don’t be a bet in someone else’s portfolio". If it is destined that you will fail and that you will be eating daal chaawal vs truffles might as well be 100% committed to your own cause and fail hard, fail with pride, fail fast, fail with commitment and own your daal chaawal vs lusting after some one else's truffles.

Ask your self

Why will people trust you?

Why will people trust your vision?

Why will people trust your ability to bring your vision to life?

If you don't trust your self enough to bet on your self?

How to bet (on your self)?

1. Eliminating bullshit from your life as it lets you move quickly

2. By moving quickly lets you rapidly make tiny improvements

3. Compounding matters more than we realize. So take every little victory on the way to absolute success.

Outcomes

Some people fear good outcomes. They start thinking it will be too much work, they pre empt every scenario of what may happen, how their lives may change with respect to work. They are what I would classify as "scale fearers". Folks who either have a monetizable skill or service or product but are too lazy to do any thing about it. They are happy to offer it for free because being free = no responsibility of service quality. They are afraid to charge for it, because they fear they will owe some thing to some one and they aren't cut out for it.

This comes from a scarcity mind set. When people share freely they typically have grown up with scarce resources, scarce access and a whole lot of dependence on others. When they get to a point in life where they have achieved some level of financial freedom, they open source their work but don't charge for it. They are at some level afraid of success or managing or being answerable for things they create.

Look around you, you could likely identify 10 people within this definition. The uncle who will fix every ones car, the aunt who will make food for every ones functions, the friend who will go with you to the market to help you buy furniture or clothes, the cousin who is always on the road helping people move and finding handy men. All skills, most not monetizable at scale, but some are. Converting skills to cash has its own fear, especially if you come from a scarcity mind set.

Do a self test to see if you suffer from it (not medical advice)

1) I have no patience

2) I cant talk to people

3) Who wants to do this every day

4) I am happy to help but I cant be on their time to fix stuff

5) Its ok the way it is no one is complaining

6) Wont work, no one will pay for it

7) Some one else would have done it by now if there was money in this

8) I cant invest

9) Pakistanis don't appreciate this

10)Its just too much work

You know who you are. Bet on your self, take a chance, do some thing different. Do not be afraid and your outcomes will change. Use your skills as a super power vs your scarcity fears as a debilitating disease.

One New Thing (That I Learnt today)

That we never see wealth at scale. If we did, we would understand the inequality and the potential.

See the link below to understand your own relevance.

Wealth, shown to scale — mkorostoff.github.io

Inequality in the United States is out of control. Here we visualize the issue in a unique way.

Boring stuff that Scales

You second priority is a distraction.

Embrace the above. Have one priority this year and stick to it. All else is noise. Nothing scales if you want every thing to scale. Let your self be bored or stick to the boring. Why?

The human brain is a powerful tool. Always on, the brain is thinking and dealing with decisions and stressors and subconscious activities. But as much as the human brain function has a large capacity, it also has limits. Alicia Walf, a neuroscientist and a senior lecturer in the Department of Cognitive Science at Rensselaer Polytechnic Institute, says it is critical for brain health to let yourself be bored from time to time.

Being bored can help improve social connections. When we are not busy with other thoughts and activities, we focus inward as well as looking to reconnect with friends and family. 

Being bored can help foster creativity. The eureka moment when solving a complex problem when one stops thinking about it is called insight.

Additionally, being bored can improve overall brain health. During exciting times, the brain releases a chemical called dopamine which is associated with feeling good. When the brain has fallen into a predictable, monotonous pattern, many people feel bored, even depressed. This might be because we have lower levels of dopamine. One approach is to retrain the brain to actually enjoy these less exciting, and perhaps boring, times.

Re training your brain to enjoy or be ok with boredom is what can scale. It will help you help your self.

1. Boredom can improve our mental health. In this age of information, our brains are overloaded with information and distractions. Attention uses one’s limited cognitive resources for productive activities. So taking a break can be a valuable opportunity to help our overloaded brains relax and alleviate stress. It is beneficial to simply step away from social media and other stressors long enough to feel bored.

2. Boredom can increase creativity. Boredom can provide an opportunity to turn inward and use the time for thought and reflection. Boredom can enable creativity and problem-solving by allowing the mind to wander and daydream. 

3. Boredom motivates a search for novelty. Without boredom, humans would not have the taste for adventure and novelty-seeking that makes us who we are—intelligent, curious, and constantly seeking out the next thing. Novelty seeking implies dissatisfaction with the status quo, and a willingness to challenge established ideas and practices. Great achievements are facilitated with dissatisfaction with the status quo. The great globe-trotting Christopher Columbus would have never embarked on his great voyage had he not been temperamentally dysphoric and had Prozac been available in those days.

Let boredom scale your outcomes.

Monetize your time

By applying filters to advice and asking for advice in moderation.

Also there is such a thing as always asking for advice or asking for too much advice and not following through on it.

Made in Pakistan (for Pakistan)

Kamboucha.

Kombucha is a fizzy sweet-and-sour drink made with tea. Many people say it helps relieve or prevent a variety of health problems, everything from hair loss to cancer and AIDS. There’s little scientific evidence to back up the claims, but some elements of the drink may be good for you.

It is slowly catching on in Pakistan but 250ml costs about 550PKR. There is lies the opportunity. We have the ingredients needed plus we have other things that can make it fantastic for domestic and international use. Like Turmeric, Ginger, Pomegranate , Mangoes and even Jamun. Imagine the innovation we can bring to the space if we could do this at scale and bring the price down. Today it is a luxury item.

Kombucha has been around for nearly 2,000 years. It was first brewed in China and then spread to Japan and Russia. It became popular in Europe in the early 20th century. Sales in the United States are on the rise because of its reputation as a health and energy drink.

The How?

The basic ingredients in kombucha are yeast, sugar, and black tea. The mix is set aside for a week or more. During that time, bacteria and acids form in the drink, as well as a small amount of alcohol as part of the fermentation.

This process (known as) fermentation is similar to how cabbage is preserved as sauerkraut or kimchi, or how milk is turned into yogurt.

These bacteria and acids form a film on top of the liquid called a SCOBY (symbiotic colony of bacteria and yeast). You can use a SCOBY to ferment more kombucha. Kombucha bacteria includes lactic-acid bacteria, which can work as a probiotic. Kombucha also contains a healthy dose of B vitamins.

One Last Thing

Listen to: Julia Galef – How to be Wrong Correctly. Also watch Why you think you're right -- even if you're wrong  below. Both these things are the investment you can make in your self today to have better outcomes in the future.